The impact of a fatal or serious road crash involving a fleet vehicle and/or driver cannot be understated. The way that an organisation reacts to any crash involving one of its vehicles or drivers can have significant financial, operational and reputational consequences on a business.
New guidance from Global Fleet Champions explores the complications that can arise from a crash and outlines how fleet managers can introduce policies to enable a timely, appropriate and empathetic response, while learning from the experience.
Crisis management: Post-crash action and care features advice from key industry players, including road safety consultant Andrew Spence-Wolrich, who explains how to develop a good post-crash management strategy.
MiX Telematics advises fleet managers how to use telematics effectively in order to identify the causes of a crash – including operational weaknesses that may have contributed – while critical care paramedic Neil Bizzell outlines some basic actions that drivers can carry out to help protect themselves and others in the event of a crash. He also lists the essential equipment that all drivers should have on hand to enable them to carry out emergency care when needed.
Certified trauma counsellor Rosie Murray MBE believes it is vital that fleet managers look after the emotional and psychological needs of drivers after a crash has occurred. She explains that good care, compassion and support can help people come to terms with traumatic events and minimise some of the longer-term consequences of being involved in a serious crash.
Jonathan Bates, Head of Global Marketing and a Director at MiX Telematics, says: “This report gives helpful guidance to assist fleet managers in moving from predominantly reactive strategies to more proactive methods. It has been developed in collaboration with a wide array of industry safety and post-crash experts and we believe that fleet managers will find it to be invaluable.”