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Global Fleet Champions announces eDriving as 2020 campaign sponsor

16 December 2019

eDriving, the global provider of driver risk management programmes, is to sponsor Global Fleet Champions campaign

Global Fleet Champions is a not-for-profit and partnership campaign that calls on all organisations that use vehicles for work purposes to prioritise safety and sustainability, through good leadership and by adopting robust policies and procedures to manage driver behaviour, vehicle standards and journey routing. The campaign also calls on governments to regulate and enforce the safe, sustainable operation of vehicles that move goods and people, through licensing and traffic rules, road policing and tougher penalties.

The campaign is underpinned by five pillars that support the United Nations Sustainable Development Goals and Decade of Action for Road Safety and its ‘safe systems’ approach to road safety. The five pillars of Global Fleet Champions are driver behaviour; journey routing and modal choice; vehicle procurement and maintenance; incident analysis and intervention; and community outreach.

eDriving will be sponsoring the driver behaviour pillar which encourages those responsible for at-work drivers to introduce a road safety culture backed up by good policies, procedures and effective driving training and education to keep both drivers and the public as safe as possible on the roads. eDriving will also be exhibiting at the Global Fleet Champions Summit, a brand new event enabling those working within the industry to share best practice in managing work-related road risk.

The Summit takes place 14-15 October 2020 at the Etihad Stadium, Manchester (UK) and you can register your interest online now here.

Sarah Plumb, senior fleet officer at Brake, the road safety charity said “We are delighted to welcome eDriving as a Global Fleet Champions headline sponsor for 2020. eDriving have been supporters of Brake since the very beginning in 1995 and we are extremely excited to have eDriving on board for next year as we celebrate not only the 25th anniversary of the charity but the first anniversary of Global Fleet Champions.”

Andy Cuerden, managing director, Europe, at eDriving said “Having been involved with Brake since its inception 25 years ago we’re excited to be celebrating this milestone anniversary as headline sponsors of its Global Fleet Champions campaign. At eDriving we help organisations establish safety as a corporate priority and, using our patented driver risk management programme, help to improve the behaviour of at-work drivers. Sponsoring this pillar is a fantastic way for us to work with Brake to ensure that more fleets around the world recognise the importance of improving driver behaviour and have the tools available to them to do so.”  

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